New measures for the new economy: a discussion paper

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In Folder: Research funded by the Charitable Trust

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New measures for the new economy: a discussion paper

Presents a comprehensive review of the way policy-makers, accountants, managers and investors could respond to the present uncertainty surrounding the valuation of ... increasingly important intangible assets [brands, intellectual property, know-how, copyright, etc.]. The paper is divided into two sections: the first exploring the nature of the problem and the second presenting a review of possible solutions". Section 1 covers: the knowledge economy; the problems posed by the intangibles; and the costs of inadequate valuations. Section 2 covers: managing intangible assets; new measures assessed; bringing the new measures together; and conclusions- the way forward

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title: New measures for the new economy- a discussion paper

creator: Charles Leadbetter

subject: Business operations

subject: Brand management

subject: Marketing and PR

subject: Research and development

subject: Customer services

description: Presents a comprehensive review of the way policy-makers, accountants, managers and investors could respond to the present uncertainty surrounding the valuation of ... increasingly important intangible assets [brands, intellectual property, know-how, copyright, etc.]. The paper is divided into two sections: the first exploring the nature of the problem and the second presenting a review of possible solutions". Section 1 covers: the knowledge economy; the problems posed by the intangibles; and the costs of inadequate valuations. Section 2 covers: managing intangible assets; new measures assessed; bringing the new measures together; and conclusions- the way forward

publisher: ICAEW Centre for Business Performance

contributor: ICAEW Charitable Trust

date: 2000-01-01

type: text

type: Report

format: pdf

identifier:

source:

language: en

relation:

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